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Projects & brands

How Locuvox structures what you monitor.

Organisations & projects

Your account belongs to an organisation — the billing and team unit. An organisation contains one or more projects, each monitoring a single brand. Plan limits apply at the organisation level: the check allowance and seats are shared, and each plan caps how many projects you can run.

Your brand

A project's brand is defined by a name and a domain. The name is matched against AI answers to detect mentions; the domain attributes citations. Add name variants if your brand is referred to in more than one way. Each project also has a market (country), which Locuvox auto-detects from your domain at setup and you can adjust at any time or override per prompt.

Competitors & discovered brands

As prompts run, Locuvox discovers every brand that appears in the answers. It automatically resolves variants and misspellings of the same brand into one canonical entry, so the counts stay clean — and you can merge or split them yourself. On the Brands view you classify each: You, Competitor, or leave it untagged. Competitor visibility is then shown alongside yours across the dashboards.

Domains

Domains work the same way for citations. The Domains view lets you tag cited domains — your own, competitors', or categories you define — so the Sources analysis is meaningful.

Tags

Tags group prompts and brands for filtering. Use them for themes (pricing, comparison), product lines, or campaigns — any cut you'll want to slice the data by later.

Plan tip: a project counts toward your plan's project limit whether or not it's actively scraping. See pricing.